About Us

Board of Directors

Pat O’Sullivan

Independent Non-Executive Chair since January 2019

Independent Non-Executive Director since June 2007

Pat is a Chartered Accountant and has more than 40 years’ experience working across a wide range of industries, including traditional and online media, telecommunications and fast-moving consumer goods, both as an executive and a non-executive director.

Pat is currently Non-Executive Chair of Technology One Limited (ASX: TNE) (since 2021) and SiteMinder Ltd (ASX: SDR) (since 2021). His previous ASX non-executive director roles include Afterpay, iiNet, iSelect, APN Outdoor, iSentia and Marley Spoon.

Prior to his non-executive career, Pat was Chief Operating Officer and Finance Director of Nine Entertainment Co Pty Limited from 2006 to 2012. Before that, he was Chief Financial Officer at Optus from 2001 to 2006.

Pat is a member of The Institute of Chartered Accountants in Ireland and Australia and New Zealand and is a Graduate of the Harvard Business School’s Advanced Management Program.

Photo of Cameron McIntyre

William Elliott

Managing Director and Chief Executive Officer since August 2025

William was appointed Managing Director and Chief Executive Officer of CAR Group Limited in August 2025. He joined the Group in 2015 and held several senior finance roles before becoming Chief Financial Officer in January 2020.

William brings more than 20 years’ experience across finance, commercial and operational functions within the technology, media, consumer goods and professional services sectors. Prior to joining the Group, he held senior finance positions at PwC and Murray Goulburn.

William holds a Bachelor of Economics (Hons) and a Bachelor of Laws from Monash University, Melbourne, and is a Chartered Accountant (CA).

Wal Pisciotta OAM

Non-Executive Director since June 1996

Wal has more than 35 years’ experience in supplying computer services to the automotive industry. He served as Chair of the Group’s Board from its inception until August 2015.

Wal brings deep knowledge of the IT needs of the automotive industry, together with extensive knowledge of the business, having been a driving force since its establishment.

Wal holds a Bachelor of Science degree in Business Administration from the University of Alabama (United States). He was awarded the Medal of the Order of Australia in the 2016 Queen’s Birthday Honours for his services to the Australian automotive industry.

Edwina Gilbert

Independent Non-Executive Director since April 2016

Chair of the Risk Management Committee; Member of the Audit Committee and People and Culture Committee

Edwina worked in the automotive industry for over 20 years, most recently as the former Executive Chair of the Phil Gilbert Motor Group. Edwina brings significant OEM knowledge along with executive experience operating dealerships with a digital first approach and has deep operational and commercial acumen.

Edwina has held numerous industry advisory positions, including NSW Chair of the Hyundai Dealer Council, and as a Board member of The Australian Automotive Dealer Association, the peak industry body representing franchised new car and truck dealers in Australia.  Edwina also serves as a Non-Executive Director of Aspen Group Limited (ASX: APZ) (since 2023) and was previously a Non-Executive Director of Infomedia Limited (until December 2025).

Edwina holds a Bachelor of Laws and Bachelor of Arts from the University of Sydney and is a Graduate of the Australian Institute of Company Directors.

Kee Wong

Kee Wong

Independent Non-Executive Director since July 2018

Chair of the Sustainability Committee; Member of the Risk Management Committee

Kee is an experienced entrepreneur, investor, advisor and Non-Executive Director. He has founded several businesses and has invested across a number of industries, including technology services, retail, food and beverage, trading and property. Kee brings deep knowledge of technology and product, an entrepreneurial perspective, and valuable insight into international markets in which the Group operates.

Kee was a senior executive at IBM, where he ran part of its e-business group in the Asia Pacific region, including Australia and New Zealand. He is the founder and managing director of e-Centric Innovations, an IT/Management consulting firm operating in Australia, Malaysia and Singapore.

Kee is currently a Non-Executive Director of the Australian Energy Market Operator and the Australian Business Growth Fund. He also services as an independent Non-Executive Director on the Board of Deloitte Australia and is a member of the Advisory Board of the Institute of Digital Innovation and AI at Melbourne Business School. He also currently Chairs the Governance of Innovation and Technology Panel at the Australian Institute of Company Directors (AICD) – since 2017.

Kee is an Adjunct Professor of Engineering and IT at La Trobe University and was awarded a Fellow of Monash University in 2010 and Distinguished Alumni in 2014. He is also a Life Fellow of the AICD and holds a Bachelor of Engineering (Hons), a Graduate Diploma in Computing and an MBA.

David Wiadrowski

Independent Non-Executive Director since May 2019

Chair of the Audit Committee; Member of the Risk Management Committee and Sustainability Committeee

David is an experienced Non-Executive Director with strong commercial acumen and financial credentials derived from extensive experience as a partner at PwC for more than 25 years and board roles at Vocus, Life360, oOh!Media and IPH.

David’s passion for business comes from his roles as a Partner working with companies in the technology, infocoms, entertainment and media industries doing both audit and transaction work for these clients.

While at PwC David also held several leadership roles including five years as the Chief Operating Officer where he was responsible for managing the firm’s largest business unit. David also spent five years practicing in the firm’s Indonesian office, where in addition to his responsibility as an audit partner he was responsible for the firm’s technology platform.

In his board career to date, David has been involved in M&A activity, capital raises, strategy development, transformation and board and CEO/CFO renewal.

David is currently a Non-Executive Director of oOh!Media Ltd (ASX: OML) (since 2019), Life 360 Inc (ASX: 360) (since 2019) and IPH Limited (ASX: IPH) (since 2023). David is also on the board of the Cambodian Children’s Fund.

David holds a Bachelor of Commerce from the University of NSW, is a Fellow of the Chartered Accountants of Australia and New Zealand and a Graduate of the Australian Institute of Company Directors.

Susan Massasso

Independent Non-Executive Director since June 2023

Chair of the People and Culture Committee; Member of the Sustainability Committee

Susan is an experienced Non-Executive Director and Senior Advisor with a track record delivering scale-up growth and transformation, extensive international market development, and business strategy underpinned by a strong customer and retail channel lens.

Susan’s most recent executive role was the Chief Growth and Brand Officer for The a2 Milk Company. In that role, she had responsibility for all aspects of customer experience, brand development and innovation; co-led the company’s ASX listing; and shared responsibility for the global P&L, business growth strategy, and crisis and risk management programs.

Susan is currently a Non-Executive Director of MADE Group (TPG Capital-owned) and Deputy Chair of St Aloysius College. She also serves as a Senior Advisor to TPG Capital, supporting the deal team and portfolio companies across Asia Pac.

Susan holds a Bachelor of Commerce (Accounting and Marketing) from the University of Sydney and is a Graduate of the Australian Institute of Company Directors.

Pip Marlow

Independent Non-Executive Director since February 2024

Member of the Audit Committee and People and Culture Committee

Pip has over 30 years’ experience as a CEO and senior executive in the technology and financial services industries. For four years to November 2023, Pip was Chief Executive Officer of Salesforce, initially for Australia and New Zealand, and then for APAC.

Prior to Salesforce, Pip was Chief Executive Officer Customer Marketplace at Suncorp and spent 21 years at Microsoft where she held a number of roles in Australia and the USA. This culminated in her role as the Managing Director of Microsoft Australia for six years. Along with her significant experience in global technology and leadership, Pip is a passionate advocate for flexible and diverse workplaces that empower people.

Pip is currently a Non-Executive Director of Tennis Australia. She is also a member of the World Rugby Council and sits on its Audit and Risk Committee, and serves on the Advisory Board of Bank of America Merrill Lynch in Australia. Pip was previously a Non-Executive Director of Rugby Australia and Rugby World Cup, and the Australian Co-Chair of the Australia New Zealand Leadership Forum.

She is a member of Chief Executive Women, the Australian Institute of Company Directors, and is an Executive Ally for Pride Diversity. In 2023 Pip was awarded an Honorary Fellowship from the University of Technology Sydney.